Mile 60. Legs Still Firing.

The electrolytes I make for my own 70.3 training. Now available to you.

No crash at 2pm. No cramps at mile 60. No bitter stevia aftertaste. Just clean hydration you can feel hitting your bloodstream in minutes.

Back the Journey - $10 Deposit Or join the waitlist →

100% refundable if we don't launch. Zero risk.

You've Tried Electrolytes. They Haven't Worked.

The problem isn't you. It's the formula. Most brands use 5:1 sodium-to-potassium because more sodium = more "results you can feel." That's marketing, not science. Research supports 2:1.

What It Feels Like When Electrolytes Actually Work

Taste

You mix the powder. It dissolves instantly—no clumps, no grit. No sweetness. No bitterness. Just clean, mineral water. You forget you're drinking "a supplement."

Feel

Twenty minutes later, it hits. Not a jolt. A settling. The fog lifts. Your muscles feel... ready. Not wired. Just right.

See

Your afternoon: no trip to the coffee machine at 3pm. Your long training day: consistent power output, no fade in the last hour.

Hear

Your training partner asking what changed. Your own voice, still clear at hour 4 instead of cracking.

I Needed Electrolytes That Actually Work at Mile 60. So I Made Them.

I'm Joseph. I'm training for my first 70.3—that's 70.3 miles of swimming, biking, and running.

At that distance, electrolytes aren't optional. They're the difference between finishing and collapsing.

So I tried everything. LMNT. Re-Lyte. Liquid IV. Store brands. None of them did the job:

  • Stevia aftertaste made me dread drinking them
  • Cramps still hit in the late miles
  • $1.50/serving added up to $50+/month

So I made my own.

I researched the science. Found the ratios that actually work. Sourced clean ingredients. Tested it in training—every swim, every ride, every run.

It works. For me. Now I'm making it available to you.

Every purchase funds two things:
  1. The next batch of Old North Salt
  2. My 70.3 race entry (Wilmington, October 2026)

You're backing a founder who tests this product in 4+ hour training sessions. If it doesn't work for me at mile 60, it doesn't ship to you.

What Founding Backers Get

Founder Pricing

$29.99 locked in forever. Price goes up after launch.

First Access

Ship before general availability.

Vote on Flavors

You decide what we make next.

Behind-the-Scenes

Training updates, product development, the whole journey.

How We Compare

Old North Salt LMNT Re-Lyte
Price/serving $1.00 $1.50 $0.75
Sweetener Monk Fruit Stevia Stevia
Na:K Ratio 2:1 5:1 2:1
Calcium Yes No Yes
Aftertaste None Some Some

5 Ingredients. Each One Does a Job.

That's the whole list. No fillers. No "natural flavors." No mystery ingredients.

Sodium 1000mg

Keeps you from bonking

Your body loses 500-1000mg of sodium per hour of hard effort. This replaces it. Citrate form absorbs fast, no stomach issues.

Potassium 500mg

Stops the cramps

The mineral most people are deficient in. Works with sodium at 2:1 ratio to maintain cellular balance.

Magnesium 100mg

Keeps muscles firing

Malate form for sustained absorption. Your muscles need this to contract properly. Energy that lasts.

Calcium 50mg

Completes the system

Most brands skip this. Your body needs it for the other minerals to work properly. We include it.

Monk Fruit trace

Makes it drinkable

Slight sweetness, zero aftertaste. No stevia bitterness. You'll actually want to drink this.

Be First. Back the Journey.

You're not just buying electrolytes—you're backing a founder building this from scratch while training for a 70.3.

Old North Salt Pure

Unflavored · 30 Servings

Launch Price: $29.99

$10 Deposit

Remaining $19.99 due when we ship

Reserve Yours →
  • $10 deposit applied to your order
  • 100% refundable if we don't launch
  • Ships Q1 2026
  • Founder pricing locked forever

First batch limited to 500 units.

Questions? We've Got Answers.

Why unflavored?

We're launching with Pure (unflavored) first because it's the most versatile—add it to water, coffee, smoothies, cocktails, anything. Flavored versions are coming based on what you tell us you want.

Does it taste salty?

Yes, mildly. It's electrolytes—they're salts. We recommend mixing in 24-32oz of water. Most people say they don't notice it after the first few sips.

Why monk fruit instead of stevia?

Stevia has a bitter, licorice-like aftertaste that 35% of people can taste. Monk fruit doesn't. It's also been used for centuries with zero health concerns.

How is this different from LMNT?

Better sodium-to-potassium ratio (2:1 vs their 5:1), monk fruit instead of stevia, we include calcium, and we're $0.50 less per serving. Same quality, more science, better value.

Is my deposit refundable?

Yes, 100%. If we don't launch, you get a full refund. No questions asked.

When will it ship?

We're targeting Q1 2026 for first shipments. Pre-order customers ship first.

Is it keto/fasting friendly?

Absolutely. Zero sugar, zero carbs, zero calories. Perfect for keto, fasting, low-carb, carnivore, or just anyone who wants clean hydration.

Not Ready to Pre-Order?

Join the waitlist. Get launch updates and behind-the-scenes content.

Ready to Feel the Difference?

Your next long training day. Your next afternoon at the desk. Your next time you need to perform. That's when you'll know if your electrolytes are doing the job.

Back the Journey - $10 Deposit

"What if it doesn't work for me?" Full refund. No questions. We'd rather you try it and know than wonder.

Back the Journey - $10